Every story tagged M5 Chip, curated for CIOs and IT leaders — ranked by source credibility, engagement, and freshness.
2 stories · open in the command center
Apple's M5 MacBook Air has reached its lowest price point at $949 (down $150 from retail), establishing a significant competitive advantage as competitors like Microsoft Surface face 15-20% price increases due to supply chain pressures and RAM shortages. For IT organizations evaluating device procurement strategies, this pricing dynamic signals potential shifts in total cost of ownership calculations and vendor negotiating leverage, particularly as Windows alternatives become less price-competitive in the mainstream laptop segment. CIOs should reassess their device refresh cycles and enterprise purchasing agreements, as Apple's pricing flexibility and competitive positioning may warrant a strategic review of MacBook adoption in mixed-OS environments.
Apple's M5 MacBook Pro refurbished models are now available at $1,359 (15% discount), but recent base storage changes from 512GB to 1TB mean the value proposition for refurbished units has diminished compared to new discounted models available through retail channels like Amazon. The storage configuration shift represents a strategic pricing repositioning that affects enterprise procurement decisions, as the price gap between refurbished and new units has narrowed significantly while storage capacity doubles on new models. IT leaders evaluating fleet refresh cycles should reassess total cost of ownership calculations given the changing refurbished market dynamics and consider whether the storage differences align with organizational requirements.