ArticleArs Technica · cred 90Scharon Harding7h ago2m0 views
OpenAI’s expensive smart speaker will use moving parts to seem “more alive”
OpenAI is preparing to launch a premium smart speaker priced at $300-$400 (significantly higher than competitors) designed as a smartphone replacement that leverages advanced ChatGPT capabilities with AI-first task completion and smart home integration. The device features distinctive moving parts and premium materials designed to create emotional engagement, positioning it as a new revenue stream for a company currently losing billions annually. This represents a strategic pivot into hardware that creates both opportunity and risk—requiring customers to pay substantial premiums for dedicated hardware access to AI capabilities they can already access on existing devices.
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