Apple’s $599 MacBook Neo could be at risk from rising RAM prices
Apple's $599 MacBook Neo faces potential discontinuation of its base model due to rising RAM costs and production constraints, following similar moves with Mac mini and Mac Studio—signaling that supply chain pressures are forcing premium pricing across Apple's product line. As IT leaders evaluate device procurement strategies and refresh cycles, this trend suggests broader hardware cost increases will impact organizational budgeting and the viability of budget-friendly endpoint options. Organizations should anticipate reduced availability of lower-cost configurations and prepare for potential price increases across the computing landscape as RAM shortages persist.
The MacBook Neo might lose its most appealing trait thanks to the ongoing RAM shortage. According to analyst Tim Culpan, Apple could discontinue the budget-priced $599 base configuration of the Neo, leaving only the $699 model with 512GB of storage. Earlier this week, Apple similarly stopped selling the most affordable configuration of the Mac mini, effectively bumping its starting price up to $799. In March, Apple removed the option for 512GB of RAM in the Mac Studio, likely also as a result of RAM shortages. Ironically, the MacBook Neo could face similar pricing changes because of its huge initial success. The Neo arrived right as the RA … Read the full story at The Verge.