Fireside Chat: 3 AI Agent Myths in CX

This webinar argues that CIOs and technology leaders should not treat AI agent deployment as a pure automation play: customer preference varies by context, and forcing AI where humans are expected can erode trust and weaken CX outcomes. The strategic takeaway for IT is to design an orchestration model that routes interactions intelligently between AI and human agents, aligning automation investments with measurable service quality, customer satisfaction, and escalation thresholds.