Google is prepping Gemini to call your friends and family instead of you

Google is extending Gemini’s “Call for Me” capability from business scheduling into personal calls, signaling a broader push to embed agentic AI into everyday communications. For CIOs and technology leaders, this is a preview of how AI assistants could reshape customer service, employee productivity, and user expectations—but it also raises adoption, trust, privacy, and brand-risk concerns when automation starts speaking on a user’s behalf in human relationships.