The real AI budget question: Where should we spend more?

The article argues that AI budgeting should shift from cost containment to value allocation: CIOs should think like capital allocators and invest more in the AI use cases that measurably improve revenue, margin, customer experience, and speed to market. For IT organizations, this means moving beyond token and usage tracking to linking AI initiatives to business KPIs, proving ROI, and evolving funding and governance so the business units benefiting from AI help pay for it.