Internal data: Meta's Muse now has 3M+ users who submit at least one prompt per week and 1M+ DAUs who have sent at least one prompt (Jyoti Mann/The Information)

Meta’s internal usage data suggests its Muse AI agent has reached meaningful scale, with millions of weekly users and over a million daily active users. For CIOs and technology leaders, this signals that AI assistants are moving from pilot to mainstream usage, increasing pressure on IT to provide secure access, governance, identity controls, and clear productivity metrics as employees adopt these tools at scale.