Big AI's content problem: Take the work, keep the money

The article argues that major AI vendors are building products on copyrighted content while resisting payment, licensing, or attribution, creating growing legal, financial, and reputational risk for the AI market. For CIOs and technology leaders, this underscores the need to treat generative AI adoption as a supply-chain and governance issue, since model quality, compliance exposure, and long-term vendor viability may be undermined if the underlying content ecosystem is damaged.