Microsoft Surface PCs Are Getting Big Price Hikes, and the Cheaper Models Are Going Away
Microsoft has significantly raised Surface PC prices—with entry-level models now starting at $1,049-$1,499 (up $250-$300)—while discontinuing sub-$1,000 options, citing memory and component cost increases. This pricing strategy undermines Microsoft's Arm-based processor transition and creates a competitive disadvantage against Apple's M-series MacBooks, which now cost $400 less for comparable specifications. For IT organizations, this shift signals higher device procurement costs and may push organizations toward alternative vendors or delay Surface adoption decisions.
Wired2 min read
The price increases range from $200 to $300, and Microsoft doesn't sell a sub-$1,000 Surface anymore. The rising cost of consumer tech is a common theme in 2026.